Amitha is a Marketing leader & entrepreneur.
Currently she is Senior Director – Marketing at Anthology Inc.; Executive Council member at Beyond Carlton, a not-for-profit focused on fire safety; and a mentor with Cherie Blair Foundation and Wadhwani Foundation.
Amitha has demonstrated expertise in delivering peak performance, improving efficiency and effectiveness to positively impact business objectives.
Track record of creating new business opportunities and resolving complex business and marketing issues while building, mentoring, and leading high-performing cross-functional teams.
Well-versed in pushing digital marketing to deliver results that are above industry benchmarking standards consistently as well as expertise in driving and optimizing digital lead generation campaigns across the globe. Instrumental in managing marketing communication, SEO promotions, and brand development events across multiple countries and the ability to develop and instruct cross-functional/cultural teams.
Prudent in identifying gaps in digital marketing to gain more ROI by achieving success with understanding lead generation tactics.