Anisha Motwani

Founder & CEO

STORM THE NORM

  New Delhi

Ms. Anisha Motwani has been the advisor with the World Bank on the prestigious ‘Swachh Bharat Programme’,‘Adoption of Solar Rooftops’ & National Mission for Clean Ganga. Anisha serves as an Independent Director on the board of some leading organizations: Abbot India, L&T Investments, Welspun India Ltd, Star Health Insurance Pvt Ltd, Prataap Snacks Ltd, Somany Home Innovations Ltd.

She is a multi-faceted business leader & draws from her rich experience of over 30 years in diverse industries – FMCG , automobiles, financial & health services . After a successful 25 year corporate career, Anisha founded StormTheNorm ventures in 2015, a company specializing in Brand, Digital & Innovation Projects. She brings in new perspectives on how businesses can challenge the conventional norms & storm them in a way that will help them re-wire to succeed in a disruptive world. In her podcast channel https://soundcloud.com/stormthenorm, she takes on & disrupts different norms across the business landscape. In the last few years as an entrepreneur Anisha has given strategic advice to a range of clients including Nestle, Viacom 18, Hindustan Unilever, Whirlpool Home Appliances, Schneider Electrical, AMEX cards, Welspun India & the Max Group, to name a few.

She is the author of Storm the Norm – first-of-its-kind collection of 20 contemporary stories of truly inspiring businesses and brands from India that either wrote or rewrote the norms of their respective industries and brought in unprecedented change and vibrancy.

She is on the Advisory Board of Atal Incubation Center, India Diversity Forum & a regular speaker at national and global business platforms.

In recognition of her achievements, she was voted as one of the ‘50 Most Powerful Women in Indian Business’ by Business Today for three consecutive years since 2009. She has also been recognized amongst the ‘Top 50 Women in Media, Marketing and Advertising’ by Impact & Colors for 4 consecutive years since 2011. She has been conferred ‘Women at Work Leadership Award 2011’ by Asian Confederation of Business and ‘Brand Builder of the year’ award by NDTV amongst many others.

An MBA, Anisha studied in Sophiya College and lives in Delhi with her husband Mahinder and children - Prerna & Prithviraj.

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Innovation Management & Leadership